Amazing isn’t it when split testing click-through rates and landing pages. We have found that still simple is best when it comes to getting someone to enquire about CBF Fulfilment and their services. This is the latest ‘Get a Quote’ page that has almost doubled the enquiry rate.
We’ve dropped the fancy images about the security and the warehousing and as you will see the landing page is very sparse. Leading us all to the same conclusion. If you give the right first impression then the clients (if they can find you) will enquire for further information about your service.
Any further hints and tips on landing pages and increasing conversion rates?